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Cross-border e-commerce is the exchange of goods and products globally. International digital commerce can help improve market reach, revenue potential, and brand awareness. When adopting cross-border e-commerce, businesses should research international markets and carefully choose which countries to expand to.
Innovation that drives meaningful outcomes without disrupting the customer experience is rare. PayPal Braintree’s Data-Only solution introduces a new approach to driving authorization rate performance by leveraging the 3DS framework’s data-capture capabilities to help merchants unlock new revenue opportunities with minimal effort.